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  1. Sales operations resources
  2. Automation inspiration

What sales professionals can automate

The automation possibilities are endless. Discover ways to streamline your sales processes to save time—so you can focus on the strategic side of moving deals forward.

Generate leads and turn them into customers

Your official guide to lead management automation

Learn how to automate your lead management tasks to increase efficiency, profitability, and data accuracy.

Automate your leads
Lead management ebook

The ultimate guide to CRM automation

See how Zapier's automated workflows can reduce administrative tasks (like adding leads to your CRM), so you can spend more time pitching customers—and closing deals.

crm automation

Start automating your favorite CRM

How to use HubSpot CRM and Zapier to close more deals

Discover how to use automation to instantly add new leads to HubSpot, keep data accurate, and more.

Streamline lead management to increase sales

Explore more resources for sales professionals

Get started

Learn the automation basics with these resources.

Tutorials

Get step-by-step guidance on automating your top sales tasks and apps. 

Customer stories

Get inspired by your peers. Learn how sales teams use Zapier to solve their biggest problems at work.

Advanced features

Learn how to use specific Zapier features for significant time savings.

Automate systems

Ready to automate entire systems? Learn best practices from the automation pros.

More ways to learn

Explore additional Zapier resources, from on-demand webinars to eBooks.

Automation that moves your sales forward

Try Zapier free for 14 days or contact Sales.